Introduction
Established in 1987, the EU-Japan joint venture unites the European Commission and Japanese Government to boost industrial, trade, and investment cooperation. This partnership aims to strengthen economic ties and foster knowledge exchange between the regions through its extensive network spanning industries, governments, and academia. The joint venture organizes diverse annual events including business seminars, trade missions, and technology forums, designed to enhance networking, learning, and collaboration. Through these initiatives, EU-Japan promotes economic growth, advances international cooperation and cultural exchange, and creates valuable opportunities for businesses and institutions in both regions, driving innovation and economic integration.
Chalenges
They needed a comprehensive system to efficiently manage their contacts and the various events that they organize. This system would help them keep track of important details, ensure smooth communication, and streamline the planning process for each event. Additionally, it would assist them in maintaining updated information about their contacts and provide tools to coordinate and execute their events successfully.
Solutions
We provided a comprehensive custom solution to efficiently manage their contacts, which are divided into individuals and companies. This system not only handles the categorization of these contacts but also assists in the detailed organization of their events, ensuring seamless coordination and tracking of their presence at each event. Furthermore, we implemented a sophisticated marketing email system that is directly integrated with their contact base, allowing for targeted and personalized communication. This integration enables them to send out marketing emails effortlessly, keeping their audience engaged and informed about upcoming events and other important updates.
Impact
The system provided a clear and maintainable way to manage the contacts and events of EU-Japan. Essentially, it helped increase the productivity of employees by streamlining their workflow and offering a centralized platform for all their contact and event management needs. This not only saved time but also reduced the likelihood of errors or missed opportunities. Additionally, it offered a comprehensive and clear view of their business activities, allowing for better strategic planning and more informed decision-making. By integrating various functionalities, the system became an indispensable tool in enhancing overall efficiency and business insight.
